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Manufacturer’s Roundtable: Residential Heat Pump Water Heaters

Heat pump water heaters (HPWHs) are two to four times more efficient than standard residential water heating technology. Join us as we bring together major manufacturers of ENERGY STAR certified heat pump water heaters to present a general overview of the technology, how it works, and how it can help decarbonize buildings. Each manufacturer will showcase their latest products and answer questions from the audience. This roundtable is in partnership with California Energy Design Assistance (CEDA) and part of Heat Pump Water Heater Day—an awareness campaign organized by the Advanced Water Heating Initiative (AWHI).

Guest panelists include

Ashley Pincott, Sr. Product Marketing Manager, Rheem Water Heating Division | Ashley  leads the residential product marketing team for Rheem Manufacturing’s water heating division. Over the past four years she managed the commercialization of several strategic product launches including the 120-volt Plug-in Heat Pump and Commercial Split System Heat Pump. Ashley’s top priorities include driving heat pump water heater awareness and developing clear messaging around product features and benefits and how they relate to sustainability and decarbonization.


Francois Lebrasseur, A. O. Smith/State Business Development Manager – Utility Sector | Francois helps electric and gas utilities and A. O. Smith distributors implement midstream and upstream incentives which are up to 10X more effective than downstream consumer mail-in rebates. He also collaborates with utilities on outreach campaigns to drive consumer demand for ENERGY STAR water heaters.


Joshua Goncalves, Product Marketing Manager, Ariston Group | Josh will present on the Hybrid Heat Pump Water Heater from American Standard Water Heaters. He is the Product Marketing Manager for Ariston Group here in the USA. He has been with the company for 9 years, comes from an Engineering background, and has been following this project since its conception.


Scott Wilson, Co-owner, Bits Limited | Bits Limited is a designer, manufacturer, and supplier of Energy Saving products to the implementers who manage utility energy saving projects and to the solar panel installer industry.

Rod Williams, Executive Vice President, Embertec North America | Rod will share some of Embertec’s experience in transitioning the market to split system heat pump water heaters as part of the complete consumer move to independent electrification of homes.

John Miles, Managing Director, Eco2 Systems, LLC



Paul Campbell, Director, Energy & Sustainability Marketing, ICF and Co-lead, Advanced Water Heating Initiative Residential Working Group

Joe Wachunas, Project Manager, New Buildings Institute


Manufacturers Roundtable and Webinar Series: Decarbonizing Commercial Buildings in California

This is the third of four online sessions where we talk about electrification and decarbonization with manufacturers of key technologies including central heat pump water heaters, all electric commercial kitchens, residential heat pump water heaters, and air source heat pumps.