Anna Zamir oversees New Buildings Institute’s brand strategy and internal marketing and communications channels. With combined energy efficiency marketing and strategic communications experience, Anna leads the talented Internal Marketing and Communications team in promoting industry engagement and visibility for NBI’s thought leadership and exceptional work to advance market transformation. Through compelling and authentic storytelling, Anna helps NBI create and share meaningful touchpoints and connections with market partners. Anna leverages data and industry insights to develop purpose-driven, integrated, inclusive campaigns, and marketing activities to support NBI’s mission.